These days, the buzz is all about Facebook becoming Meta. Actually, let’s put it the way it really is. Meta will become the parent company and Facebook will be one brand of many under the hierarchy company structure. Earlier this year, Mark Zuckerberg laid out the vision for Meta. He said, “We are at the […]
Why Facebook? According to 2019 Marketing Statistics, there are over 2.38 billion monthly active users globally on Facebook, including 1.56 billion active users who log onto Facebook every day. These statistics clearly show why using Facebook in marketing is important. Understanding how to market on social media platforms is an essential part of any marketing […]
Why You Need Valuable and Relevant Content to Take Your Business to the Next Level! When it comes to marketing there are countless strategies and tactics you can use to launch your brand. Creating a campaign is easy, but creating a campaign that achieves your company goals is an entirely different story. When optimized correctly […]
Have you ever been to a brunch or dinner where the “phone eats first”? If not, you’re probably wondering what this term means. The “phone eats first” concept is exactly how it sounds. It means that once the beautifully plated food arrives at the table, the first to capture its deliciousness is the cellular device. […]
Whether you are offering a service or a product, your company needs brand awareness to generate sales and customer loyalty. In recent years, online reviews have climbed to the top of the list for impacting purchase decisions from consumers. Product and service reviews can have a huge impact, both positive and negative, on your brand […]
Social media influencer marketing is all about building relationships. In a world where over 3.2 billion people are on social media, using influencers has become one of the fastest growing marketing strategies since 2018. Social media can feel impersonal, despite the voyeuristic thrill we get looking into the personal highlights of friends, strangers and companies […]
Building a social media presence is not as challenging as it may look. With the right tools, apps and photo tricks, creating an aesthetically pleasing grid is possible for every Instagram user. Our most important rule is to stay consistent. With that being said, consistency needs to be met with a theme and a proper […]
Top 10 Influencers for Brands in 2018 It’s no secret that influencers are molding the advertising world. We found 2018’s top influencers from Manny Gutierrez (@MannyMUA733) who is the first male brand influencer for Maybelline, to Rachel Brathen (@yoga_girl), a Propel: Co-Labs supporter. Brands have been using influencers in the beauty, fitness, and fashion industries […]
What it Means to be a Top Digital Media Agency It is difficult to live in this day and age and not be affected by digital media. Even those who don’t particularly know what digital media is are likely affected by it. The truth is, we are surrounded by it everywhere we look. Technology is […]
Why Your Brand Needs Influencer Marketing As humans, we seek advice and validation, especially from trusted sources. Many of the products and experiences we strive to obtain comes from seeing other people with them. We turn to social media to figure out what we want, and the more credible the source, the more we want […]
