Social media influencer marketing is all about building relationships. In a world where over 3.2 billion people are on social media, using influencers has become one of the fastest growing marketing strategies since 2018. Social media can feel impersonal, despite the voyeuristic thrill we get looking into the personal highlights of friends, strangers and companies […]
How To Use Viral Videos In Marketing
In today’s world, where everything is posted and shared online by millions of people, viral content has become a common cultural phenomenon of the time. A viral video is when a video becomes popular through massive online sharing, with thousands to millions of views and shares on social media platforms, such as Youtube, Facebook and […]
The Impact of Social Media Marketing
When you hear the word social media, what comes to your mind? Probably Facebook, Instagram, Snapchat, or even Pinterest. From the moment we wake up, to the moment we go to bed, people spend around an hour each day on social media. One hour each day, is more time than what most people spend on […]